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Power Transmission Distributors Association is...

comprised of companies that distribute and manufacture the components that keep your world running smoothly.

Marketing Resources

Running an effective marketing program can increase awareness of your brands, educate possible customers about your services and enhance your bottom line.  In cooperation with the Manufacturers Alliance for Productivity and Innovation (MAPI), PTDA is providing its members with access to MAPI's report, "B2B Marketing Budgets and Spend in 2015-2016."  The report details specific benchmarks for marketing program costs—both staff and non-staff as well as by marketing tactic (e.g., advertising, tradeshows, research).  The report includes peer commentary on issues such as how marketing budgets have changed and what the top marketing priorities are.
 
Download B2B Marketing Budgets and Spend in 2015-2016.